Inez and Vinoodh/7-22-11

Date	July 22, 2011
Location	Springfield in Nebraska
Models	Yüyi, Barn Hooker and Mother
Camera	EOS-1Ds Mark III by Canon
Make up artist	Val Garland
Hair stylist	Frederic Aspiras at Haus of Gaga
Nails	Marian Newman
Fashion Director	Nicola Formichetti at Haus of Gaga
Stylists	Brandon Maxwell and Anna Trevelyan

7-22-11 Inez and Vinoodh Yoü and I 005-final

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Lady Gaga wears sunglasses by Chanel in a tail by Millenium FX.

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Lady Gaga wears an harness by Zana Bayne, and shoes by Pleaser.

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Lady Gaga wears a dress by Norma Kamali, and a veil by Perry Meek for Haus of Gaga.

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On September 1, 2011, Gaga announced on her Twitter account that she had shot five "fashion films" related to the music video of the song, with Dutch photographer duo Inez van Lamsweerde and Vinoodh Matadin. After the tweet, Gaga released the first video, titled "Haus of Ü Featuring Nymph".

"We built a studio in a pig sty and worked for three days with her constantly coming off set to us and filming with us and taking pictures. What's incredible in there is that this is Gaga, as herself in the character that she is, related to the 'Yoü and I' video, and it's purely her." They went on to explain of Gaga: "She asked us to make these videos as a bridge between fashion and rock and roll, and since both are kind of equally important for her as an inspiration and starting point. So, she really said to us, 'Do your thing, what you would do in fashion context,' let's say, but relate it to the characters that she is in the 'Yoü and I' video."