The Fashion Body is a bold and innovative season of fashion film that explores and embraces the union of the body, fashion, and moving image .Since Monday 19 July 2010, SHOWstudio released a new film or essay. On September 3, they released The Left Eye, which was directed by Lady Gaga and Nick Knight.
Nick Knight challenged a selection of fashion's elite to create a unique film around the unifying theme of The Fashion Body. The brief was simple - to devise a short film focused on an individual section of the body, using items from the latest fashion collections to adorn it. Over thirty photographers, models, designers, stylists and filmmakers - including Lady Gaga, Lily Cole, Rick Owens and Craig McDean - have contributed to this celebration of the human form, each creating an exclusive film.
Over summer 2010, SHOWstudio.com is exclusively showcasing this unique fashion film series, launching films each Monday, Wednesday and Friday. Interspersed amongst the films will be essays from a range of leading authors, journalists and academics specially commissioned around the theme of The Fashion Body. Envisaged from the start as an installation - a complete and whole fashion body - the individual works not only function as distinct cinematic and literary entities, but also as part of a larger panorama of fashion-focused moving image.