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V75: The Music Issue (January 2012)Edit

GAGA MEMORANDUM No. 5Edit

THIS MONTH, LADY GAGA LETS THE DESIGNERS OF HER MOST RECENT COLLABORATIONS DO THE TALKING
GAGA MEMORANDUM NO. 5

Date: January 2012
FWD: NOTES FROM DESIGNERS
From: M†SS.GAGA
To: Stephen Gan

Copy to:
Ms. Vreeland
Haus of Gaga
Nicola Formichetti
V Collective
Little Monsters
The world

Giorgio Armani: It is always stimulating to work with Lady Gaga because it allows my imagination to roam freely in order to create genuinely theatrical stage costumes, as was the case on this occasion. Lady Gaga is an artist with a huge personality and amazing stage presence. I was attracted by her genuine interest in fashion and design, which she projects with a conviction that knows no limits — and which she definitely considers a vital ingredient of her career.

Lady Gaga in Armani Privé, backstage at the Bambi Awards, Viesbaden, November 2011

The winning submissions from our Drawn This Way contest, inspired by her Paco Rabanne looks worn at the 2011 MTV European Music Awards, Belfast, Ireland, November 2011 Top, from left: Jane Lane, Jamie Rearden Bottom, from left: Thulio Beacker, Anthony Taysub

Manish Arora (Artistic Director of Paco Rabanne): Daring. Far beyond fashion and beauty, Gaga’s style is unpredictable, iconoclastic yet iconic and out of time. She is now and tomorrow, between fantasy and reality … She is a statement of re-creating, a piece of art.

Karl Lagerfeld: Gaga gives the world her music and her talent, but the thing I like most is that she fights against boredom and banality. She also puts forth an ever changing, inspiring, and strong image — an image beyond fashion. She is an extreme concentrate of “zeitgeist,” freeing us from the heavy boredom of publicly displayed political correctness by being herself more than politically correct. Something in today’s world would be missed if there would be no Lady Gaga because Gaga is a Lady.

Lagerfeld’s sketch for Lady Gaga’s Chanel couture gown, worn for the unveiling of Gaga’s Workshop, Barneys New York, November 2011

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